GRAPHITE office Building mobile — Marion Bretagne - Graphic Design, Art, Illustration

GRAPHITE OFFICE BUILDING

Logo, branding, wayfinding and illustration for a shared office building in the 17th arrondissement, Paris. The name Graphite — along with its logo and hand-drawn graphite treatment — draws directly from the materials of the building's architecture. The graphite pencil becomes the unifying thread across every touchpoint of the signage system, from illustrations to pictograms, woven into a resolutely minimalist graphic language.
Project designed at Saguez & Partners. Architecture design : Saguez & Partners - Clara Thumelin & Maud Lavit.
Paris, 2024.