Dahlia
Brand identity
Dahlia was created in 2022 by Casilda de Nicolas and Victoria Matossian.
Like the perennial flower, Dahlia invites you to try on a lifestyle rather than a brand - transcending trends, seasons, and stormy weather.
The logo and identity was designed to be a reminiscence of the seventies and the typography was inspired by flower petals. The illustration take on indian prints with a naive took.